How to write a good job application

Getting started on a job application can be difficult, but here are a few tips and inputs on how to get started and write a good application.

A good application is no longer than one page, and it relates to the specific advertisement. The application cannot be a copy of your CV, as it should focus on the future instead: What is your motivation, how do you plan to carry out the work and who are you as a person?

Getting started
Once you have done your research and clarified any questions with the contact person, you should start writing.

Think of your application as a response to the advertisement. This does not mean that you necessarily have to cover all the points in the advertisement, but it means that you must address exactly what the application tells you is important for the company. What is the company looking for? Explain why by choosing you, they will get it.

What is your motivation?
Of course, it is important to explain your motivation for applying for the position. Why do you want the job? Try to come up with a motivation which runs a little deeper than thinking the job sounds "fun" or "exciting".

When you describe your motivation, it is also important that you do not fall into the trap of making it all about how this job is a great opportunity for you and how you are very motivated for the job, because it will be exciting for you. The company would like a motivated employee, but they will not choose you because the job will benefit you. They will choose you if you succeed in demonstrating that you are the right choice for them.

Why are you a good match for the job?
Describe how you match the profile. Match your professional skills and your experience with the requirements in the advertisement. Describe how you are going to handle the responsibilities and how you plan to perform the tasks.

It is about showing that you know the company that you are applying for a job at. It may take time and thorough research to get properly acquainted with the company that you are applying for a job at.

Who are you as a person?
What type of employee and colleague are you? Provide a brief account of yourself – but do not repeat your CV or produce a long list of leisure activities. Try to give an overall picture of you as a person.

Employers spend an average of 2 minutes and 18 seconds reading an application.

(Source: ballisager Recruitment Analysis 2017)